Yardstick is SA’s leading consulting firm specialising in the provision of measurement and assurance services to the Marketing and Communication Industry. Since 1998 Yardstick has helped many of SA’s most successful companies to get the most from their communication partners.
The company focuses on developing and implementing a range of tools to measure the success and performance of Marketing and Communication programmes. In addition, it offers a range of performance enhancement tools to improve
the effectiveness and efficiency of Marketing and Communication processes.
Yardstick employs 7 highly rated, respected and experienced consultants who collectively have more than 100 years of experience spanning the following areas:
• Private Sector experience
• Public Sector experience
• International experience
• Marketing and Communication Industry experience
• Performance Measurement experience