COMMERCIAL AND ASSURANCE SERVICES
Commercial Support for Pitches and Tenders
Does your advertising pitch evaluation process allow for a detailed review of retainers, advertising agency hourly rates, appetite for risk?
Is your advertising agency charging you market related rates that exclude hidden costs and mark-ups? When are rates considered to be market related? Is your advertising agency charging you market related rates that exclude hidden costs and mark-ups?
Reconciliations and Contract Management
How do you ensure that your advertising agency is charging you correctly? How often do you check whether your agency complies with the terms of your contract?
Agency Contract Reviews
Does your advertising agency contract reflect the latest commercial clauses, terms, and conditions? Does your agency contract adequately protect all your rights and interests?
How best should you approach advertising agency fee negotiations on matters such as remuneration methodologies, resources, and intellectual property rights?
Do you often wonder how many different advertising agency remuneration models exist and what the benefits and risks of each are?